DRIVING SALES EXECUTIVE SUMMIT 2022
SESSION
A Case Study in First-Party Data with Germain Motor Company and Clarivoy
How to Look at Your Consumer Data in 2023
SPEAKERS
Steve White & Shaun kNIFFin
DATE
Sunday, October 9, 2022: 3:20 – 4:00 PM PDT
SESSION DESCRIPTION
There is a lot of buzz around utilizing your first-party data in your marketing. Why? Attend this session to learn how Germain utilizes its first-party data and cookieless targeting to sell more cars.